Facebook continues to innovate and evolve and the the last 12 months have seen the new timeline introduced to personal profiles and brand pages as well as the purchase of Instagram, the mobile photo app platform, which has never made any money and has only 13 employees for a generous price of $1 billion.
This underlines two key elements that emerging as pivotal to the continuing evolution of the social web.
- Mobile
- Visual engagement
These two factors will continue to wield sizable impact and disruption to social networks and business marketing.
So what other numbers are important to take notice of when it comes to Facebook?
Some more Facebook Facts and Figures
- Monthly active users now total nearly 850 million
- 250 million photos are uploaded every day
- 20% of all page views on the web are on Facebook
- 425 million mobile users
- 100 billion connections
- Zygna’s games revenue is currently 12% of Facebook’s total income
- 2.7 billion “likes” per day
- 57% of users are female
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